AMD announces Gaming Evolved PC gaming marketing program

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The Computer processor and graphics chip maker AMD is in a bit of a pickle. It makes processors that are second to Intel in terms of market share and while its ATI division has been making progress on its biggest rival Nvidia in terms of performance Nvidia’s graphic chips are still the market leader for Computer gaming. Now AMD has announced a new marketing program that’s aimed specifically at Computer gamers.

The marketing program is called Gaming Evolved and according to AMD’s web site, the program is all about one thing, “Gamers Come First”. The site adds, “We will listen carefully to gamers, create solutions and technologies that closely align to their wants and needs, and fulfill our “Gamers Come First!” mandate to the Computer gamers of the world.” The site also says AMD will listen to game developers as well, saying, “We will deliver the technical support and guidance needed to adopt new technologies like Direct X 11, and provide the indispensible business support that game developers need to help make their games a commercial success”.” Big Download plans to contact AMD to get more concrete info on what its new Gaming Evolved program will mean to the Computer games industry.

AMD announces Gaming Evolved Computer gaming marketing program originally appeared on Big Download Blog on Tue, 27 Jul 2010 18:00:00 EST. Please see our terms for use of feeds.

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